Find out what happened when we gave Procter & Gamble the Golden Axe award

Posted by Richardg — 27 March 2014 at 7:34pm - Comments

It's not every day that you get to organise an award ceremony - especially when the recipient has no idea that they've won.

When we heard that Procter & Gamble's Global Director of Sustainability was talking at a conference in Manchester, we knew we had to act. Unfortunately, it was Europe's largest cleaning products conference.

Sometimes it's not what you've been given, it's what you do with what you've got.

P&G claims that buying palm oil from companies destroying the rainforest is 'sustainable'. This is just rubbish. So we handed out a few brochures explaining what P&G's palm oil suppliers were up to.

The conference organisers acted quickly, scooping up as many as they could. But the real fun was still to come.

Watch this video to find out what happened next - and tell P&G to axe its dirty palm oil.

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