Blogposts tagged 'The Dark Side'

Volkswagen's Dark Side: Stormtroopers invade the UK's Silicon Roundabout

Posted by Gemma Freeman - 28 June 2011 at 4:09pm - 3 Comments

What a day: hijacking London's largest ad space, stormtroopers in Old Street trending on Twitter, blanket coverage in the PR press, called "masters of the PR stunt" and more than 2000 new people like us on Facebook in 12 hours, it's fair to say our latest campaign launch went well.

Article tagged as: actions, climate change, co2, emissions, EU, london, Old Street, star wars, Stormtroopers, targets, The Dark Side, volkswagen, VW, VWDarkside
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