adverts

Asia Pulp and Paper advert claiming the company protects biodiversity

Asia Pulp and Paper advert claiming the company protects biodiversity
Author Credit:  Greenpeace
Date Taken:  21 October, 2011

Advert placed by APP subsidiary Solaris in Australian newspapers

Advert placed by APP subsidiary Solaris in Australian newspapers
Author Credit:  Solaris
Date Taken:  18 August, 2011

Drowning in greenwash

Posted by jamie - 9 January 2008 at 3:03pm - 22 Comments

Watching TV used to be a relaxing pleasure but now it makes my blood boil. It's not the programmes so much (although a lot of it is rubbish) but the advert breaks overflowing with greenwash, filled with images of doe-eyed creatures and tranquil woodlands by companies trying to convince me that they're really very green and, actually, always have been.