For most of us, when we think about our environmental footprint, the first things that spring to mind are how to commute to work, the kind of bags we use for food shopping, or the detergents we wash our clothes with. But how often do we consider the energy we use when surfing the web? Or, how much polluting, dirty energy our Facebook profile generates?
"How dirty is your data?" is the first ever report on the energy choices made by IT companies including Akamai, Amazon.com (Amazon Web Services), Apple, Facebook, Google, HP, IBM, Microsoft, Twitter, and Yahoo. It also highlights the need for greater transparency from global IT brands on the energy and carbon footprint of their Internet infrastructure.